The company was started in 2010 with the idea of decreasing commuting through promoting distance working from telecentra in cities typically 30 to 100 km away from the centre of Stockholm. The idea was well received by several municipalities but NETFIT unfortunately never got the support of one of them to realize this idea. Telecentra could improve the quality of life of their inhabitants and also help reinforce their business development. Being a new actor in this field made the realization especially difficult. Some municipalities proposed that NEFTIT could build the telecentra by itself, bearing all risks in the company. This was not acceptable and, after starting PhotonicSweden in the beginning of the year, Fonjallaz decided to focus all activities of NETFIT on the field of photonics again after the summer 2011.